Dottie Hotties

Though we never imagined our silly captions would become a book, the blog-to-book idea came about rather quickly. Because of the popularity of the blog—which was instant, within twelve hours we had gone viral—we were contacted by agents eager to connect us and our captive audience with a publisher. Once we decided on an agent, we were instructed to put together a proposal that outlined how our content would translate into a book. Molly and I drew upon our experience in magazines to craft a multi-sectioned, illustrated gift book that would not only showcase our custom-captioned Dwell photography, but also elaborate on the design decisions key to the elusive Unhappy Hipster. The resulting book, It’s Lonely in the Modern World, is almost exactly how Molly and I conceived of it back when we put together the proposal. We were really lucky to work with an editor at Chronicle Books that encouraged us to make the book we wanted.

In Jenna’s studio, some of her illustrations from It’s Lonely In The Modern World

What were some of the challenges you faced in getting the book published?

Once we determined the angle of our book, the challenges that remained were mainly logistics: creating the enormous amount of original content and finding a photographer with a wealth of imagery that could grant us permission to use the images the way we do on the blog. We were very fortunate to connect with California-based photographer Dave Lauridsen, who did a lot of shoots for Dwell, but also seemed to share our sense of humor. All the ‘case studies’ in our book are from his stock files and all the homeowners agreed to being lightly, but respectfully, chided by our captions.

What’s your day job?

I currently work for Boston University’s in-house creative agency, designing alumni magazines.

Favorite pizza in Dorchester? Favorite Restaurants?

We don’t have a favorite pizza but we do like takeout from Shanti or Pho 2000. We plan to try Pho Le and Van Shabu one of these days and we liked Savin Bar + Kitchen on our first visit recently. In the meantime, the bar at Tavolo is our favorite place to meet after work.

Why Dorchester?

My husband and I have lived in Dorchester for 5 years and we have a very happy routine here. Its nice to come home to a quiet neighborhood but still have easy access to downtown Boston and work via the red line. It’s super nice being close to the highway, too. I really love the bike path between Pope John Paul II park and Lower Mills along the Neponset.

Frank Gehry or Philippe Starck?

Not really a fan of either. Is that surprising? I’ve always been a bit uninterested, or perhaps clueless, to the hot shot designers du jour. First of all, how does one keep up? I have a lot of respect for architecture and design and while I learned so much as art director of Design New England magazine, and working on the book with Molly, none of it has changed the way I decorate my home. I’m more of a bargain shopper and would rather customize something cheap from a yard sale or found on the sidewalk on garbage day. Yup, I’m a trash-picker.

Have you found any gems at Dorchester’s yard sales?

The neighborhood yard sales are pretty amazing. I have a stack of gorgeous fabrics I found one year (still haven’t done anything with them) and my husband found an Andrew Wyeth print that I love.

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Want more of Jenna? Then check out her awesome interview in the New York Times.